For the most part, the dental industry[1] has been spared from this level of marketing. Sure, there are probably about a trillion different flowable composite resins to choose from, and there are probably representatives from GC, Kerr, and Kuraray that want to come to your office and sell you their version. They might even buy you lunch.
But nothing, nothing in my professional world compares to this apparently horrid marketing campaign occurring right now in the medical world.
I hesitate to put this word, but really, dentistry is an industry just like the toilet paper industry. Huge corporations make their money selling things to a lot of people, and dentists are people too. Crazy, but true. ↩